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Healthy Profit Margins for Home-Service Businesses

Bar chart comparing profitability metrics for top performing pest control operators against the rest of the field
Title card reading Why Your Books Show Profit but No Cash, with a descending green bar chart on navy

Why Your Pest Control Books Show Profit but No Cash

Your profit and loss statement says you made money. Your bank account disagrees. Both are usually right, and the gap between them is almost always timing. I did not start my career in bookkeeping. I started it running a home services business. Like most operators, I cared about the numbers because I had to, not because I enjoyed them. Early on I knew what was coming in, what was going out, and whether the business was working. That was enough.

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Title card reading 12 Pest Control KPIs and What Good Looks Like, with the numeral 12 in navy on a light gray ground

12 Pest Control KPIs and What Good Looks Like

Most pest control owners track revenue and not much else. These are the 12 numbers that actually tell you whether the business is working, and the range each one should land in. What is a pest control KPI? A KPI is a key performance indicator, which is a number you check on a schedule because it tells you something you would otherwise have to guess at. For a pest control company the useful ones fall into four groups: revenue quality,

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